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Our Approach

Strategies fail when they try to remake a company without appreciating existing strengths and limitations. Execution fails when it’s not aligned with strategy, or when the culture doesn’t foster ownership and buy-in. Culture change on its own doesn’t deliver the bottom line. An integrated approach to developing strategy, culture, and execution capability simultaneously yields actionable growth plans that get made real through employees who are truly invested.

  • Establish cross-functional culture core team

  • Define core purpose and reason for being

  • Craft narrative to communicate vision and purpose

  • Embed developmental practices for ownership and empowerment

  • Build community connections

  • Define “north star” corporate strategic direction

  • Assess existing strengths and capabilities

  • Research areas of opportunity

  • Identify needs and values of target customers

  • Engage stakeholders in co-creation

  • Design offerings and businesses for growth

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Culture shift that increases strategy ownership and develops new capabilities
Execution that continuously refines strategy and deepens stakeholder engagement
Strategy that builds on existing strengths and brings values to life

  • Align existing work with strategic direction

  • Create principles to guide strategy activation

  • Engage all employees in activating strategy

  • Develop frameworks to speed effective decision making

  • Design processes to generate new capabilities

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